Jul 11 2012
How to measure Social Media ROI
Here is a very informative Infographic dealing with the perennial topic of Social Media ROI For the complete article click here
Mar 9 2012
15 Grammar Goofs That Make You Look Silly | Copyblogger
via copyblogger.com Yes! It’s about time that grammar is given its due, people. Posted via email from JEBstream
Feb 22 2012
How to measure ROI
There has been an ongoing discussion about the ever present ROI of social web engagement. Like many others, I disagree with those who claim there is none, or no way to measure it. This short video shows how to tackle the issue. It is definitely possible to actually measure return based on defined objectives and [...]
Dec 25 2011
Here is my Google+ ID card
This is a cool little feature showing the profile information as a small badge. Posted via email from JEBstream
Dec 9 2011
Google Offers Selling Zagat Guides
Google Offers Selling Zagat Guides Three Months after Acquisition launch.is/blog/google-of… via @Launch — Jason Calacanis (@Jason) December9, 2011 via twitter.com This is a test of the Tweet posting function in Posterous. Posted via email from JEBstream
Jul 26 2011
Social Media ROI – A Comedy!
To all the Schmoos out there who have doubts about the whole social thing…..
Jun 24 2011
The Case for Social Web Marketing
For the past few years, social media has developed from being a topic written about only by some early adopters and specialist media to one recognized by just about anyone and covered by main stream media. Organizations in any industry and sector have started to recognize that this is not a short term fad but [...]
May 23 2011
The Real Cost of Social Media
via focus.com This infographic contains some very useful data on social web engagement including cost estimates that seem reasonable based on the assumptions made. Each case will likely differ based on already existing resources and components. What is clear, is that social media campaigns are not free if planned and prepared well and sustained over [...]
May 9 2011
Travelers turn back to travel agents
For years, it looked as though the travel agent had gone the way of the milkman. As online booking sites soared in popularity, travel agents became the butt of jokes. But the travel agent has been given a reprieve, as travelers are starting to need vacations from planning their vacations. “Not only are customers confused [...]
Apr 25 2011
How to Humanize Your Company and Get People to Share Your Story
This ties in very well with my earlier post today about storytelling. Excellent comments about the issue of talking in an authentic voice and not bland marketing speak. In the context of destination marketing, I suggest to widen the definition of the internal audience to include local travel services suppliers with a passion about the [...]
