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CondeNast is moving into the blogosphere
Marketing, Social Media, Travel
according to this TechCrunch post CondeNet Tries To Blogify Concierge.com buying HotelChatter and jaunted from SFO Media.
Looks like an attempt to capitalize on the expanding social media scene that might have led to a decline in traffic to their Concierge.com main site. The two blogs will also give them more media inventory to sell as the article mentions. It’s another move of main stream media in the direction of the social web where the conversation is taking place.
Sphere: Related ContentJEB @ April 24, 2008