JEB @ November 8, 2006 # Comments
Top Stories & Trends - Australia, U.S., Italy Rank Highest as Country Brands
Interesting, but flawed study in my opinion. I just can’t take seriously a ranking of country brands that doesn’t have France or Spain in the top ten. Good for the Aussies, but I guess not to be taken at face value. For those [...]
JEB @ November 7, 2006 # Comments
was not addressed in the reports mentioned in my two previous postings and in my opinion it will have quite a significant impact on how the Chinese traveler will plan and purchase travel in future. Today online travel is growing at a rapid pace, with cTrip and eLong dominating the space. The web, however, is [...]
JEB @ November 7, 2006 # Comments
World Tourism Organization (WTO) - (Travel Daily News)
As mentioned in my previous post, these findings show a similar trend as for the Japanese market.
Once you deduct trips to HongKong and Macau, which today shouldn’t even be counted as foreign trips, and then those to nearby Asian countries, the numbers become much less staggering. Let’s [...]
JEB @ October 19, 2006 # Comments
Tourism goes techno | EastValleyTribune.com
These tools are increasingly being used by DMO to provide information in the preferred format for today’s traveler. Switzerland is another destination that offer these downloads. What better way to preview the destination and then explore it with your own personal guide right in your pocket.
Plus, it saves quite a few [...]
JEB @ September 5, 2006 # Comments
:: Travel Weekly - The National Newspaper of the Travel Industry
This article about Travelocity providing Maryland with a booking engine, shows how things are changing - albeit slowly -Â in the world of destination marketing. It could have been written in 1999. This is when MySwitzerland.com was launched by the DMO of that country and [...]
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