of online travel, to find that Independent Hotels’ Online Presence Lagging according to this recent study by GuestCentric. The gap between the larger chains and smaller independent hotels is significant when it comes to an effective presence online and the use of web based marketing and distribution tools.
The web was supposed to have leveled the [...]
in this article Thinking About the Social Web? Do Something! on ClickZ. It corresponds with my own view on the changed market environment companies in all industries - but especially travel - have to compete in to get customer attention and buy-in.
The command and control era is fast coming to an end, if it has [...]
according to this TechCrunch post CondeNet Tries To Blogify Concierge.com buying HotelChatter and jaunted from SFO Media.
Looks like an attempt to capitalize on the expanding social media scene that might [...]
is what Delaycast does as explained in the latest issue of Springwise the trend newsletter. Should become a welcome and useful tool for travelers as we head into the summer season.
SHARETHIS.addEntry({ title: “Predicting flight delays”, url: “http://buhlerworks.com/wordpress/2008/04/16/predicting-flight-delays/” });
Sphere: Related Content
There is usually not too much positive to write about when it comes to airline travel these days but here is a new service introduced by our neighbors to the north called aircanada.com - Travel Info - On My Way. It offers a whole range of support services in the event of flight delays caused [...]
reports MarketingVOX. This is further proof of improved search becoming a reality in the not too distant future and here’s a quote relevant to travel
For example, instead of searching for hotels in Miami and having to sift through results that include hotels, travel vendors and hotel deals, one could query for Miami hotels that allow [...]
http://www.youtube.com/watch?v=1xcmBmDc3y0
Blogger Summit Video
on the topic of journalists vs bloggers which covered a wide range
of opinions expressed by the panel. Adding to my opinion recorded in
the video, I consider B2B travel blogs a valuable resource for leaders
working in the travel industry, one they should use to keep abreast of
what’s happening now and what will [...]
this study, the American Customer Satisfaction Index (ACSI), released today by the University of Michigan with e-commerce partner ForeSee Results is a wake-up call mostly for the online travel agencies, but if I were a travel supplier I wouldn’t be too pleased about myself either.
It clearly shows that the low hanging fruit in selling [...]
published by PhoCusWright FYI gives an overview of what developments we can expect in the year ahead of us and how they will affect the travel industry. It’s been an accurate predictor for many years and a worthwhile read and I’m not saying that in my capacity as Senior Destination Marketing Analyst but as [...]
Hotelmarketing has a long post on Why “David” Virtuoso can coexist with Goliath “Expedia” which deals anew with the much predicted demise of travel agents proclaimed a few years ago. This, of courses, has not happened as that much hyped demise was never in the cards. What nobody can deny either, is that the number [...]
Posts
