Can meta search move beyond flights and price? raises a valid question.
Ever since the start of online travel the focus has always been on the lowest price. This was reinforced by most media stories and became the mantra, much to the detriment of online travel agencies, who after all are intermediaries, and need to make [...]
reported by James Fallows the Shanghai based Atlantic Monthly writer. The most surprising to me is this one about buying tickets online:
Buying tickets is easy – you can walk into the airport and pay in cash, or order online through a unique high-tech/low-tech process I’ll describe some other day.*
* OK, I’ll describe it now. C-Trip [...]
Travel sites focus on conversion, as competition is set to heat up
JEB @ August 27, 2007 #
this latest study done in the UK says. I find the title misleading, as the word “should” is missing. As in “travel sites should” focus on conversion, which I don’t see thm actually doing. If they did, more of the tools generally described under the web 2.0 label for lack of a better term, [...]
Getting high with Richard Branson: Virgin America’s virgin flight
JEB @ August 10, 2007 #
this post on Boing Boing is a ringing endorsement of the latest airline entrant in the U.S. market.
When was the last time we’ve read raving reviews like this about an airline? There seems to be something special about them that touches the geeks and it goes beyond the interactive gizmos in the seat back.
[...]
User generated comments: Travel brands most at risk
JEB @ July 31, 2007 #
as this study by Tamar, a UK based interactive agency shows. The stakes are certainly high, especially for suppliers. It’s not surprising that consumers should react this way, after all a travel purchase is often a higher expense and more importantly the product can’t be tried before consumption, unlike a TV, camera or [...]
Virgin America Will Reinvent US Air Travel With (Social) Media and More
JEB @ July 30, 2007 #
as Digital Media Wire reports.
This goes way beyond TV sets in the seat back. It will be interesting to observe how the rather staid competition reacts to this latest Richard Branson brainchild.
Who knows, it might actually improve the quality of domestic air travel. Now, wouldn’t that be a welcome result!
Tags: virginamerica, airlines, [...]
studies like this one claiming that Online travel research continues to outpace booking.
I’m not knocking the Conference Board which has a pretty good research track record but it’s not really surprising news that online travel growth rates are slowing. It’s an obvious sign of a maturing industry. What is more significant to me is that [...]
T-List of travel & tourism blogs from Happy Hotelier. I haven’t seen any better one. Thanks for updating it.
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Sphere: Related Content
Travelport relies on diversity to compete
after having overpaid for acquisitions to the tune of about $ 1.2 billion they sure face giant hangover and maybe this is the strategy to go but the jury is definitely still out. They are a typical intermediary albeit one with long supplier relationships, especially Gulliver’s, but still a company [...]
U.S. Non-Travel E-Commerce Spending By Consumers Increased 23 Percent in Q3 2006
Although the travel category shows lower growth figures than others, it comes from a much larger base as it remains by far the largest single category online and will continue to be for quite a long time. In 2006 total sales will exceed [...]