Jun 1 2010
This excellent video by Kate Ray is really about the future of the web and the ongoing intensive discussion about how to shape it and make it a reality. What’s clear to me is that if we are able to realize the semantic web it would be a great boost to the overall usefulness of [...]
Apr 28 2009
Today’s the tenth Anniversary of The Cluetrain Manifesto – The end of business as usual. Here’s part of the introduction: A powerful global conversation has begun. Through the Internet, people are discovering and inventing new ways to share relevant knowledge with blinding speed. As a direct result, markets are getting smarter—and getting smarter faster than [...]
Mar 6 2009
at Davos 2009 IdeasLab, by Tom Ilube I found this a very easy to understand presentation about what for the mainstream still remains somewhat of a mystery – The Semantic Web. My favorite is the quote on the last slide by Sir Tim Berners-Lee
Feb 16 2009
Great post by Kevin Kelly on his blog The Technium: Two Strands of Connectionsim The chart visualizes in a compelling way the space we’re in right now and the path forward which is often described as the semantic web or web 3.0 and what will happen beyond as the web continues to evolve. This has [...]
Dec 19 2008
in this article Making sense of the ‘semantic Web’ and presents a very innovative example by a German company of the kind of tools we will see being introduced over the coming years. The impact will be felt across all industries including travel. The huge amount of data about travel produced by so many sources [...]
Dec 17 2008
as John Markoff reports in this article Slipstream – A Software Secretary That Takes Charge on NYTimes.com about web based intelligent assistants. The company mentioned – Rearden Commerce – is a leader in providing this kind of advanced services mostly to business travelers today that we will see more of in future and that will [...]
Dec 17 2008
OK, web 2.0 is now officially part of the mainstream, as the Wall Street Journal reveals The Secrets of Marketing in a Web 2.0 World! So, the CMOs in companies of all sizes will now embrace social media, social networks, blogs etc. and know how to effectively deal with all things 2.0? Not so fast, [...]
Nov 26 2008
is the title of this excellent article in AdvertisingAge by Marta Strickland. It outlines in non-tech terms what the next phase on web technology is about and how it will improve the relevance of marketing. We already see some of the semantic web in action in travel on sites like UpTake an innovator in the [...]
Jun 24 2008
Social Influence Marketing: The New Way to Win Customers contains a number of very useful suggestions of how to be actively engaged in the conversation about your brand rather than just a passive bystander. While these ideas are certainly useful, I just wonder how many organizations have the right marketing structure in place to implement [...]
Jun 4 2008
This is a great video by Nova Spivack of Radar Networks on this topic still often misunderstood. I agree with his definition of the terms web 1.0 / 2.0 / 3.0 being about time periods in the development of the web. We’re now just about at the end of the second decade (2.0) and will [...]
