JEB @ April 30, 2007 # Comments
Web 2.0 Websites Account for 12% of US Web Traffic · MarketingVOX
Looking at these statistics might give the impression that web 2.0 is not quite mainstream yet and many would certainly agree. The vast majority of users are still "viewers" rather than "contributors", including in the travel category in which travel 2.0 tools are proliferating [...]
JEB @ November 10, 2006 # Comments
The Top 10 Lies of Web 2.0
A timely list of what might at least be partially true, but it’s too early to tell. There has already been an impact at least on travel research and planning. The actual buying experience, however, hasn’t improved much over the past. It will require improved technology and integration with [...]
JEB @ November 9, 2006 # Comments
Visual Search Engine Like.com Launched · MarketingVOX
This could have a future impact on travel buying too. Imagine looking at a website with photos of interesting places, like a Flickr collection, and thinking - "hey, I’d like to visit that place" - do a picture based search that tells you where the location is and takes [...]
JEB @ November 9, 2006 # Comments
Hitwise: One in 20 Web Visits Go to Social-Networking Sites · MarketingVOX
One in 20 is a huge number and the growth rates are pretty impressive too. The article also mentions travel as one of those categories receiving increased traffic from these sites. This will have significant impact on online purchasing paths down the road.
Sphere: Related [...]
JEB @ September 8, 2006 # Comments
All We Got Was Web 1.0, When Tim Berners-Lee Actually Gave Us The Web
As with any development on the web, there’s hype, controversy, ranting and raving…… make your own decision about how important, or not, this development is to your marketing effort. DMO in the Age of Web 2.0 is my own take on it.
Sphere: [...]
JEB @ September 8, 2006 # Comments
Great graphic. Just imagine how this is
changing marketing as we know it…..!
JEB @ August 21, 2006 # Comments
We already know how wide ranging Google’s services are. They recently acquired Writely.This is a very convenient browser based word processing application. It has similar functionality as Word.
What’s great is the ability to collaborate on editing with selected colleagues, publish documents, post them to blogs (like this one was) and a host of other useful [...]
JEB @ August 21, 2006 # Comments
Well, here’s the Cheat Sheet: Web 2.0 where you can find out more about it.
Of course, as with so many innovations, the jury is still out about how successful this will be, but by the looks of it there’s a lot to it, including the impact on the online travel industry.
technorati tags:Web2.0, travel2.0
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