This question keeps being asked by many. Based on user preferences and habits the answer is quite clear. Facebook Messenger is what people are already familiar with communicating and on. That’s the main platform for use with chatbots too.
For smaller independent restaurants or chains a chatbot can be the most effective tool to attract new customers and communicate with them on the platform they are already using daily – Facebook Messenger. In combination with a Mobile Wallet pass a chatbot can significantly increase the customer lifetime value by increasing loyalty.